New customer in traffic advertising
Scania is a world-leading supplier of transport solutions in more than 100 countries. With everything from buses and trucks for heavy transport to a comprehensive product-related service offering. Scania often delivers buses to its customers with pre-assembled signs whose purpose is to communicate a message, some type of advertising space. Scania has recently sought a new supplier of these types of signs and the choice ultimately fell on Zone Systems.
Zone Systems has for many years developed and delivered signs for traffic advertising and with its long experience of these types of signs is a strong player in the market.
The signs need to withstand tough conditions because they are both mounted on the outside of the buses but also inside where many passengers stay. The traffic advertising segment is a large and prioritized area for the company.
– A long-term and strategic work has reached a milestone, now we will continue to show that we are the right supplier for Scania and help them develop the product flora. It also feels extra gratifying that we produce all these types of signs in our Swedish production, says Olof Viklund, CEO of Zone Systems.